Why Beautiful Things Make us Happy – Beauty Explained

  • Published: 23 October 2018
  • It’s hard to define what makes something beautiful, but we seem to know beauty when we see it. Why is that and how does beauty affect our subconscious?

    This video was a collaboration with the creative agency Sagmeister & Walsh as a contribution to their upcoming Beauty exhibition at the MAK Vienna from October 23rd onwards. If you want to learn more about the impact of beauty and see tons of gorgeous installations and multi-media objects, go check it out on https://www.mak.at/en_sagmeister_walsh
    The Beauty exhibition will also be shown in the Museum Angewandte Kunst Frankfurt from May 11th till September 15th.


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    The music of the video here:

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    Colm Foley, Simulation, AndreasEngl, JenDorris, VladFaust, IvanAracki, JackLaw-Warschaw, agadmators_bitch, SamuelBryan, TristanBurgener, CharlotteRobinson, CristiánMéndez, jasonrini, HamishMcDonald, RyanJudy, Quintthekid, MayteeChinavanichkit, GerardoVeltri, EthanCussatt, TheBoomguy64, TillKrüss, MouscadetBenjamin, BalázsSuhajda, GuyStrauss, NathanFish, ArtemChubaryan, HetalSagar, LaurenAtkins, TheBestPessimist, ZdeněkSklář, AxelEssbaum, GeorgeEilender, RohinrajAravindakshan, JackGado, Nicholas, ValentinDuval, LukášHána, IvanHarasymchuk, MarcHadel, OhadRavid, NathanielShafou, TomBristol, MariusTîrcă, MinhHiếu, MisterWow, AlexisHevia, MichaelRootare, SörenPeters, IlkkaSavilampi, Crypton, MassimoFrieri, RyanBrown, johannestoale, WilliamPham, JosephFraser, Dave, ThomasBraud, NevenPintarić, Josiah, Enderchangling, Semnodime, IanHecht, LexSteers, IMysteryI, AndrewBoyer, RyanMcDaniel, LewisZiebarth, Chirag, RamseyElbasheer, DaichuanWu

    Help us caption & translate this video!


Comments • 11 177

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    • I Like YouTube.
      I Like YouTube.  7 hours back


    • Valtteri Pennanen
      Valtteri Pennanen  4 weeks back

      There is finnish viewers in your chanel but it doesnt mean you should name this video in finnish

    • Ranfonafo Ranafo
      Ranfonafo Ranafo  1 months back

      Sir do you have something about videogames? If not, why playing with them and etc. Makes us be less social than before & dont go out? Sorry by my english

    • Shaun Wadhwana
      Shaun Wadhwana  3 months back

      human psychology says that we love to Destroy cute and good looking things how would you explain that

    • pickelrick 1
      pickelrick 1  3 months back

      Can you translate the video into Hebrew? please!!!!!!

  • Defaulty BoI
    Defaulty BoI  2 hours back


    • 한도현
      한도현  1 days back

      알츠하이머 환자들을 대상으로 그림의 선호도를 조사한 실험은 어느 기관에서 주최하였는지 알 수 있을까요?

      Do you know which institution organized a study of Alzheimer's patients' preference for paintings?

      • mj abhilash
        mj abhilash  2 days back

        That's like interstellar soundtrack

        • С. О. Дмитриевич

          Если чувство красоты свойственно только человеку , почему глубоководные рыбы живущие во тьме такие уродливые в отличии от коралловых рыб, это касается прочих слепых организмов.

          • earth you are here
            earth you are here  3 days back

            i. love this

            • יעל מימרן
              יעל מימרן  3 days back

              This video is beautiful

              • Rob Ot
                Rob Ot  3 days back

                Symmetry, perfection etc is the old Greek ideal. Try wabi sabi for a change.

              • Hey_Hey43 [Lennex]
                Hey_Hey43 [Lennex]  4 days back

                WHERE ARE THE CHICKENS!!!

                • manjeera palagummi
                  manjeera palagummi  4 days back

                  Exo is beautiful and this video still didn't explain why I like them

                  • Black Screen
                    Black Screen  4 days back

                    Isn‘t there any beauty in music?

                    • Art. BR
                      Art. BR  4 days back

                      And why @Kurzgesagt make us so happy?

                      • gjbd cdgn
                        gjbd cdgn  4 days back

                        i think this is just theory ...

                        • Salam Endra
                          Salam Endra  5 days back

                          Your videos are beautiful!

                          • Pedro M-12013
                            Pedro M-12013  5 days back

                            At 1:27 idk why but that scene reminds me of Adam and Eve

                            • Vũ Bích Diệp
                              Vũ Bích Diệp  6 days back

                              Oh that’s why kurzgesagt’s videos make me happy

                              They’re just so beautiful (*゚∀゚*)

                              • Sam Labo
                                Sam Labo  6 days back

                                Now give to me what is mine

                                • Pepper Grinder
                                  Pepper Grinder  6 days back

                                  The content is brilliant but I can hardly listen to the speaker. His voice is monotonous to me and I can’t memorize things from it

                                  • Raymond Boland
                                    Raymond Boland  7 days back

                                    We as humans are wired to understand everything we can, we are wired to recognize patterns so that we can define our environment, so isn’t your attempt to sum up the ineffable in a short 7-minute video – a symptom of our own insignificance? Is it possible that you’re simply pulling from what’s right in front of you just as our ancestors surmised that the stars, the sun, and the moon were created for us? Something as complex as beauty could come from a much higher place. All you’ve pointed out is that we as humans recognize beauty.

                                    • Sierra DeWalt
                                      Sierra DeWalt  1 weeks back

                                      Will you please do a video about negative and positive body image?

                                      • keechuchiku
                                        keechuchiku  1 weeks back

                                        I remember nas daily made a video on a city in China which had buildings that looked like spheres. That city was the most productive in the country

                                        • Cin A
                                          Cin A  1 weeks back

                                          I saw this video first at an art gallery

                                          • Matthew Halo17
                                            Matthew Halo17  1 weeks back

                                            This is is why graffiti should be legal

                                            • idk idk
                                              idk idk  1 weeks back

                                              This channel is amazing!
                                              I am so glad that I discovered it

                                              • Cristián Paris
                                                Cristián Paris  2 weeks back

                                                This is why I can't stand a videogame with bad graphics.

                                                • Baron Anon
                                                  Baron Anon  2 weeks back

                                                  feel a bit happier having watched this, ty

                                                  • DRajtify
                                                    DRajtify  2 weeks back

                                                    This reminds me of the documentary "Why Beauty Matters" by Roger Scruton. Fantastic work, I think this is a concept all children in high schools should be taught. It's paramount to our well being.

                                                    • Lucas Castro
                                                      Lucas Castro  2 weeks back

                                                      Esse canal é brazuca?

                                                      • no
                                                        no  2 weeks back

                                                        Beautiful makes me sad...
                                                        Because I know I will never be handsome. Anything I had have will have won't be beautiful.

                                                        • Vance Biondo
                                                          Vance Biondo  2 weeks back

                                                          Man mDe WE CREATED 👌🖐 BYE NICE NITE

                                                          • Vance Biondo
                                                            Vance Biondo  2 weeks back

                                                            They make us misrable🙄😒 this shh make me happy in here

                                                            • WhiteTees
                                                              WhiteTees  2 weeks back

                                                              Reason why there are beauty queens.

                                                              • John Paul Dorado
                                                                John Paul Dorado  2 weeks back

                                                                That's why fine arts and architecture should not be discounted. It is necessary for us.

                                                                • Rocky king
                                                                  Rocky king  2 weeks back

                                                                  Me looks at a booty:man that’s bootyful

                                                                  • Sagardeep Das
                                                                    Sagardeep Das  2 weeks back

                                                                    Oh wtf!! There is no beauty in this video where is the opening theme. 😫😫

                                                                    • bryce f.
                                                                      bryce f.  3 weeks back

                                                                      The animation is really what's beautiful here.

                                                                      • ChaZ-E
                                                                        ChaZ-E  3 weeks back

                                                                        I find women quite beautiful, isn't that enough?

                                                                        • Fart Man
                                                                          Fart Man  3 weeks back

                                                                          I really want kurgusagt to make a big impact on the world the can explain things that can show people that they actually matter normally nobody cares when someone says something is important if they don't understand it because it's complicated kurgusagt can make everyone understand it and they should play a bigger part in society

                                                                          • André Yuri Vicente de Pádua

                                                                            Send this to your crush

                                                                            • Thickque
                                                                              Thickque  3 weeks back

                                                                              Then I probably make people sad...

                                                                              • Cool Doggo
                                                                                Cool Doggo  3 weeks back

                                                                                * sees shiny stone *
                                                                                Brain: eat.
                                                                                Me: but it’s a ro-
                                                                                Brain: *E A T .*

                                                                                • K Ka
                                                                                  K Ka  3 weeks back

                                                                                  Cảm ơn! những video rất hữu ích.

                                                                                  • Leonardo Damilano
                                                                                    Leonardo Damilano  3 weeks back

                                                                                    @Kurzgesagt would you make a similar video for explaining the beauty in music, armonics and sounds?

                                                                                    • DasNomes San
                                                                                      DasNomes San  3 weeks back

                                                                                      Why the hell the text is german and the speaking is german dafuuq?

                                                                                      • kostas dimos
                                                                                        kostas dimos  3 weeks back

                                                                                        Where are the BIRDS???

                                                                                        • Nem Gam Boi
                                                                                          Nem Gam Boi  3 weeks back

                                                                                          swingity swooty im coming for that beauty

                                                                                          • Noodle Doodle
                                                                                            Noodle Doodle  3 weeks back

                                                                                            Personally, I find cityscapes filled with square, industrial buildings very beautiful.

                                                                                            • Raisa Khan
                                                                                              Raisa Khan  3 weeks back

                                                                                              I was just about to say that!!

                                                                                          • SoftTopCadillac
                                                                                            SoftTopCadillac  3 weeks back

                                                                                            But concrete is my aesthetic.